adidas Originals x JENNIE
Words, SVD. Photo, adidas.
September 1, 2026.
After several joint campaigns, JENNIE of BLACKPINK brings her own creative vision to some of adidas’s most recognizable styles for the first time, crafting a collection where the elegance of ballet and athletic heritage strike a balance.
JENNIE: A Global Star in Music and Fashion
To speak of JENNIE is to speak of one of the most influential figures in contemporary pop culture. Born Jennie Kim in South Korea, she debuted in 2016 as a member of BLACKPINK, the group formed by YG Entertainment that redefined the global reach of K-pop and became one of the most significant musical phenomena of the past decade.
Alongside her work with BLACKPINK, JENNIE has built a successful solo career. Her single SOLO marked her first milestone as a solo artist, followed by new musical projects that solidified her unique identity. Beyond music, she has also expanded her career into acting, fashion, and entrepreneurship, becoming an international icon thanks to her ability to combine stage presence, creativity, and an unmistakable aesthetic.
Her influence has been recognized with numerous awards and honors for both her work with BLACKPINK and her solo projects. At the same time, she has established herself as one of the most prominent figures in contemporary fashion, starring in international campaigns and collaborating with some of the industry’s most prestigious brands.
Her partnership with adidas Originals began prior to this collection. In 2024, she participated in the Gazelle CLOT by Edison Chen campaign, and in 2025, she starred in “Superstar: The Original”, the global campaign dedicated to one of the brand’s most iconic models, alongside personalities such as Missy Elliott, Samuel L. Jackson, Anthony Edwards, GloRilla, Teezo Touchdown, Gabbriette, and Mark Gonzales. This new capsule collection represents a natural next step in that collaboration: it marks the first time JENNIE has brought her own vision to the design of a collection for adidas Originals.
adidas Originals x JENNIE
The first adidas Originals x JENNIE collection is built around the concept of “Functional Grace”, a concept that explores the balance between softness and strength through dance. Inspired by the delicate lines and precision of classical ballet, the collection envisions an almost dreamlike space where reality and imagination blur, combining elegance, functionality, and a contemporary interpretation of femininity.
The centerpiece of the collection is the Superstar SQ Ballet x Adiluna Season 2 by JENNIE, a completely new reinterpretation of one of adidas Originals’ greatest icons. Inspired by pointe shoes, the silhouette features a square toe, straps reminiscent of dance footwear, and updated materials such as premium leather and a soft lambskin lining. The removable laces and refined finishes offer a contemporary take on the model, blending the legacy of the adidas Superstar with the balletcore aesthetic that inspires the entire collection.
The creative universe expands with an apparel line where functionality and sophistication coexist naturally. T-shirts inspired by layered garments, wrap skirts, wrap-around knit cardigans, sheer bodysuits, leggings, a fleece sweatshirt, and new takes on classic adidas Originals tracksuits bring the movement of ballet into everyday life through soft fabrics and a delicate color palette.
The collection is rounded out with accessories such as knee-high leg warmers and open-toe socks—elements that complete a collection where sports, dance, and fashion come together through a shared aesthetic sensibility.
The new adidas Originals x JENNIE collection is now available at SVD.