Rudi Dassler, brother of adidas' founder Adi Dassler, started Ruda after dividing the family business. In 1948, the company is officially registered as PUMA. The German brand was one of the first ones to blend sports and lifestyle. At SVD we have a great selection of Puma products, including the Puma Fenty by Rihanna collection. Take a look at some of their most famous models, such as the Puma Clyde or the Puma Suede!

puma
  • puma Fenty by Rihanna Cleated Creeper Suede  - 366268-03

    puma

    Fenty by Rihanna Cleated Creeper Suede

    160
  • puma TSUGI Kori - 363747-02

    puma

    TSUGI Kori

    150
  • puma TSUGI Kori - 363747-01

    puma

    TSUGI Kori

    150
  • puma TSUGI Kori HAN - 364473-01

    puma

    TSUGI Kori HAN

    160
  • puma Basket Platform Patent Wn's - 363314-04

    puma

    Basket Platform Patent Wn's

    110
  • puma Basket Platform Patent Wn's - 363314-05

    puma

    Basket Platform Patent Wn's

    110
  • puma Basket Platform Patent Wn's - 363314-06

    puma

    Basket Platform Patent Wn's

    110
  • puma TSUGI Kori - 363747-03

    puma

    TSUGI Kori

    150
  • puma Pointy Creeper Patent Wns - 366270-01

    puma

    Pointy Creeper Patent Wns

    160
  • puma Fenty Ankle Strap Sneaker Wns - 366264-02

    puma

    Fenty Ankle Strap Sneaker Wns

    190
  • puma Ankle Strap Sneaker Wns - 366264-03

    puma

    Ankle Strap Sneaker Wns

    190
  • puma True Archive Worker Overall - 573531-01

    puma

    True Archive Worker Overall

    110
  • puma Madrid Tanned - 363806-01

    puma

    Madrid Tanned

    90
  • puma Madrid Tanned - 363806-03

    puma

    Madrid Tanned

    90
  • puma Madrid Tanned - 363806-02

    puma

    Madrid Tanned

    90
  • puma PUMA Platform Up Wns - 364934-01

    puma

    PUMA Platform Up Wns

    120
  • puma Roma x Tomas Maier - 365954-01

    puma

    Roma x Tomas Maier

    150
  • puma Fenty by Rihanna Cleated Creeper Suede - 366267-04

    puma

    Fenty by Rihanna Cleated Creeper Suede

    160
  • puma Suede Classic Natural Warmth - 363869-04

    puma

    Suede Classic Natural Warmth

    90
  • puma Suede Classic Natural Warmth - 363869-01

    puma

    Suede Classic Natural Warmth

    90
  • puma Fenty by Rihanna Women Cleated Creeper Suede - 366268-04

    puma

    Fenty by Rihanna Women Cleated Creeper Suede

    160
  • puma Fenty by Rihanna Women Cleated Creeper Suede - 366268-02

    puma

    Fenty by Rihanna Women Cleated Creeper Suede

    160
  • puma XO Parallel x The Weeknd - 365039-01

    puma

    XO Parallel x The Weeknd

    220
  • puma TSUGI Disc - 363764-03

    puma

    TSUGI Disc

    150
  • puma TSUGI Disc - 363764-02

    puma

    TSUGI Disc

    150
  • puma TSUGI Disc - 363764-01

    puma

    TSUGI Disc

    150
  • puma Basket Heart Up Wns - 364955-01

    puma

    Basket Heart Up Wns

    110
  • puma TSUGI Shinsei Nido - 364936-01

    puma

    TSUGI Shinsei Nido

    120
  • puma TSUGI Shinsei Nido - 364936-02

    puma

    TSUGI Shinsei Nido

    120
  • puma Puma Platform Strap Up Wns - 364951-01

    puma

    Puma Platform Strap Up Wns

    120
  • puma Fenty Bow Sneaker Rihanna - 365054-03

    puma

    Fenty Bow Sneaker Rihanna

    160
  • puma Fenty Bow Slide Rihanna - 365774-02

    puma

    Fenty Bow Slide Rihanna

    90
  • puma Basket Heart Patent Wns - 363073-05
    24%
    24%

    puma

    Basket Heart Patent Wns

    68
    90
  • puma Basket Heart Patent Wns - 363073-01
    24%
    24%

    puma

    Basket Heart Patent Wns

    68
    90
  • puma Basket Heart Patent Wns - 363073-02
    24%
    24%

    puma

    Basket Heart Patent Wns

    68
    90
  • puma Platform Veg Tan Wns - 364457-01
    25%
    25%

    puma

    Platform Veg Tan Wns

    90
    120
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