PUMA X CHINATOWN MARKET LAUNCH THEIR FIRST COLLABORATION

In the last few seasons, Puma has become the go-to brand in basketball. For reasons like their appropriate combination of collaborations and performance-enhancing products, as well as a respectful view to the past in which they relied on stars like Walt Frazier or Ralph Sampson. The latter one is the protagonist of Puma’s latest collaboration, which recovers the Ralph Sampson, leaving it in the hands of one of the most daring participants of the current scene.

Chinatown Market is a young brand created by Mike Cherman with an aesthetic inspired by the world of illegal copies that surround Canal Street in New York. Chinatown Market reimagines brands and campaigns with striking graphics and colours, inside jokes and a lot of that DIY style. A catalogue that includes band-aids with designer logos, smiling balls and sneakers that change brands.

For their new collaboration with Puma, Chinatown Market takes the low top version of one of the first Ralph Sampson sneakers completely made out of leather and reconverted into something that’s completely new thanks to its side stripes and interchangeable customisable shoelaces.

A new point of view, irreverent and daring, for a classic sneaker from the eighties like the Puma Ralph Sampson Low.